A large percentage of our FitDesk client base are from the local government leisure and recreation space. This can be broken down into two sub sections.

Leisure facilities owned by council and managed by a specialised leisure management

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A lot of funding has gone into building leisure facilities throughout Australia. We have particularly seen this in Victoria over the past 3 years with the development of several large premier leisure facilities as well as the re-development of a number of existing facilities.

These facilities are important community hubs and offer much value to the community.

However, recently, state and local government are looking closer into the funding they direct to aquatic and leisure facilities.

As part of this, government is looking for evidence of the impact these leisure facilities are having on the community.

If it’s clear that these centres are having a positive impact on the overall health and wellbeing of the community then it becomes easier to justify the continued strong investment into these facilities.

So how can community impact best be measured?

The answer is health outcomes data.

Through the use of FitDesk, our clients collect information about member’s health and fitness progression over time electronically. This data can then be analysed to determine a number of health outcomes measures across the membership base.

The key message here is that by collecting member data, you can then analyse and provide concrete evidence of community health outcomes.

This can be extremely useful when trying to provide evidence for funding for the continued investment into developing leisure facilities.

Equally, it is useful for leisure management companies who wish to justify the great job they have been doing in their role in managing the facility.

Such analysis is only made possible when you are actively collecting data in a way that can be easily measured in the future.

Using an electronic system to record member data such as FitDesk gives you this possibility.

If your centre is still using pen and paper to collect member fitness consultation data you may be missing out on a significant opportunity.