Investing in the right software program can help grow your swim school.
In fact- the right software program should put money in your pocket.
An easy mistake to make is to judge software on price rather than ROI. A cheap software can often cost a lot more in the long run because it leads to time-consuming processes that you need to pay an admin person to do for you.
For example, if you spend time writing out certificates for every child that passes this can lead to hours of extra admin work each year- Using the right software can help streamline processes and reduce the admin time it takes to operate your swim school.
If you feel like there are not enough hours in the week to get everything done then you may have this problem!
When assessing swim school software it’s important to focus on ROI rather than price.
Here are 3 questions you should ask when evaluating a software platform….
1. Does it save time?
Features like online bookings, parent portal, email automation and digital certificates are all examples of big-time savers?
2. Does it save costs?
Most time savings lead to costs savings due to the fact you don’t have to pay an admin person. However, there can be hidden costs in your program that the right software can help eliminate- Ie. Certificates or waterproof paper!
3. Does it help save customers?
Retention is critical to the swim school business model. The longer you can keep children in lessons the better your revenue model will be. Retention comes down to successfully managing progression and communication. The right software makes this process scalable.
By asking these questions you can ensure you are focusing on the long term return on investment and making the right choice for your centre.
Here is a short case study we did about how SwimDesk can save a swim school over 20,000 per year – You can check it out here.
An investment in SwimDesk with the right implementation will put both time and money back into your
If you would like to have a closer look at SwimDesk please email info@greenedesk.com.
